We are in the midst of a trend where growth in electronic medical records and claims systems — together with advances in computing power — has led to the creation of large data assets that are an important source of information about clinical events and their associated costs and utilization.
At the same time this data explosion is occurring, there is great momentum in the area of patient-centeredness, with important advancements in the science and technology of capturing reliable information directly from patients. However, it is rare for patient-centered data to be represented at scale in the leading big data assets. This leads to an overreliance on routinely collected clinical and financial data to provide evidence for health policy, limiting our progress toward a patient-centered approach to delivering care and evaluating outcomes.
In this webinar, we will explore a variety of approaches for listening to the patients voice in this time of big data. How can PRO data be collected at scale in the real world? How can patient-centered evidence be combined with information drawn from clinical or claims sources? How can we truly evaluate health care and real world outcomes from the patient’s point of view?