This roundtable discussion will explore tips for navigating digital/virtual scientific exchange and consider the impact on ones role. The following questions will be covered: How has Covid-19 changed MSL and/or HCP interactions, engagement and education? What trends are we seeing? Has the skills profile of a thought leader changed? How do different audiences want to consume and learn scientific information? What platforms are available to support interactions, and how could they improve? What lessons and best practices have we learned that can be applied to future engagements?
Learning objectives:
- Gain lessons learned and top tips from 2020/Q12021 to optimize future virtual engagement
- Understand how to identify and engage with digital thought leaders and why they play an important role
- Leverage available tools to help collaboration and valued engagement
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