Event Date: Jan 21, 2021
OBJECTIVES:
- Provide rationale as to why it is important to consistently and clearly communicate and demonstrate the value of Medical Affairs functions to our stakeholders
- Discuss what metrics are meaningful at different stages in product development
- Discuss differences (if any) in types of metrics communicated by Medical Affairs functions in small start-ups vs. mid-large more complex organizations
- Review examples of well-designed metrics/KPI* dashboards – cadence, content and audience to ensure impactful and empowered Medical Affairs functions
SPEAKER: Safura Babu-Khan
Senior Director & Transversal Medical Strategy Lead – Neurology, UCB
SPEAKER: Chett Bhatt
Executive Director, Global Medical Operations and Strategic Programs, Amarin
SPEAKER: Charlotte Moseley
Executive Director – Client Engagement, McCann Health Medical Communications
SPEAKER: Paul Tebbey, PhD, MBA
Therapeutic Area Head, US Oncology Medical Affairs, AbbVie
Click here for additional information and registration details.
