Objectives:
After attending this webinar, participants should be able to:
- Understand the rationale and significance of communicating our value to our stakeholders
- Understand why our value communications and KPIs may differ based on company portfolio, where the product is in its development cycle, or even organization size and maturity
- Review examples of well-designed metrics and KPIs: cadence, content, and audience to ensure impact
Speaker:
- Safura Babu-Khan
Senior Director & Transversal Medical Strategy Lead – Neurology, UCB - Chett Bhatt
Executive Director, Global Medical Operations and Strategic Programs, Amarin - Charlotte Moseley
Executive Director – Client Engagement, McCann Health Medical Communications - Paul Tebbey, PhD, MBA
Therapeutic Area Head, US Oncology Medical Affairs, AbbVie
Click here for additional information and registration details.
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