DRG has compiled a suite of resources to support life sciences companies amid the COVID-19 pandemic. "We've assembled resources to help companies support their customers and plan for the post-pandemic marketplace," DRG says on its website. "We'll be updating this site with fresh content […]
Companies Ramping Up Digital Transformation Plans as Result of COVID-19, Survey Finds
A recent survey by Twilio suggests that a clear majority of companies have sped up their digital transformation plans in response to the COVID-19 pandemic. "Decade-long digital transformation roadmaps got compressed into days and weeks in order to respond to the realities of shelter in place," […]
Gao: ‘Misunderstanding of P-values Spells Disaster’
A greater understanding of the p-value could go a long way in trying to combat contradictory health advice, Jian Gao with the Department of Veterans Affairs writes in a post on The Incidental Economist. Gao writes that the tool which is generally used as a safeguard against randomness "has been […]
Eversana Acquires HVH Precision Analytics to Beef Up Data, Analytics Capabilities
Eversana has acquired HVH Precision Analytics from Havas Health & You in a bid to bolster its data analytics capabilities, MM&M reports. While HH&Y often described HVH as its "secret weapon," according to the report, it and Eversana will maintain a strategic partnership moving […]
Zemcik, Fry Spotlight CMS Best Price Proposal
Commercial Solutions' Rick Fry and TrialCard's Jason Zemcik spotlight the Centers for Medicare and Medicaid Services' best price proposal in a recent Drug Channels post. "This Proposed Rule is sure to generate significant discussion on both sides of the issue," they write. "How CMS will […]
Research Suggests Pharma Retains Lowest Share of Revenue than Other High R&D Industries
Oxford Economics in a new study suggests the pharmaceutical industry only retains 52 percent of total spending, with the remaining amount going to wholesalers, distributors and retail margins, according to a PhRMA blog post. Other key industries with a heavy emphasis on research and development […]
MSLS Webinar to Highlight Board Certification Program
The Medical Science Liaison Society (MSLS) is set to host a free webinar on the benefits of taking the MSL-Board Certification exam. The event is set for 1 p.m. EST July 28. Featured speakers for the event are Syneos Health's Larry Dollar and Sunovion Pharmaceuticals' Jihad Rizkallah. For […]
Raman Offers Primer on U.S. Health System in New Book
Sivakumaran Raman in his latest book offers an overview of the U.S. health care system. "Just Enough Healthcare: A pick-up-and-read-through primer on the US healthcare system" covers a range of topics, including health systems and providers, insurance and payers. To learn more about this book […]
Report Spotlights Marketing During COVID-19
A new report from Reuters Events offers guidance for pharmaceutical industry solutions providers looking for fresh insights into marketing strategies during the COVID-19 pandemic. The report offers agencies a four-step strategy for marketing during the pandemic, and includes perspectives from […]
ISPOR Seeks New Members for Health Science Policy Council
The International Society for Pharmacoeconomics and Outcomes Research (ISPOR) is searching for three mid-career members for its Health Science Policy Council (HSPC). HSPC advises the ISPOR Board of Directors on research issues in health economics and outcomes research. The terms will last […]
