Understanding how patients navigate and experience the health care system is essential to maximizing the potential of novel treatments and services. But even with real-world data, it is hard to identify the key moments in care that have the greatest impact on treatment decision-making. This is where the patient journey comes in.
But how do you develop a patient journey analytics program? What data should be included? How do you incorporate the voice of the patient — and providers? Download our interactive e-book and explore the steps to a successful patient journey analysis.