Reuters Events: Pharma Marketing USA 2022 – November 8-9 – Philadelphia, US

This November, Reuters Events is hosting Pharma Marketing USA 2022 in Philadelphia, PA. The event, taking place November 8th-9th, will bring together professionals from pharma marketing, data, commercial, IT, analytics and more. Speakers will come from industry leaders like Bristol Myers Squibb, GSK, Astrazeneca, Teva, Takeda, Zimmer Biomet, and Alnylam. Register by Friday, July 29th with the code “FLASH200” to save $200.

According to Reuters Events, topics will include,

“Your ultimate “satisfied” customer: Measure the right behavioral changes in HCPs to inform your next best action, to achieve true omni-channel excellence, an individualized customer journey and enhanced brand trust and loyalty.

Ensure cohesive content creation and dissemination: Provide value over volume and modularized content via resonating customer touchpoints to empower HCPs in their conversations with their patients and new potential prescribers.”

To read more, click here.

(Source: Reuters Events, July 27th, 2022)