An understanding of the basic principles of pharmacoeconomics is essential if stakeholders in the healthcare arena hope to meet the burgeoning challenges posed by shrinking budgets, healthcare rationing, medication shortages, and an aging global population. The 2nd edition of Pharmacoeconomics: From Theory to Practice, edited by Renée J.G. Arnold, focuses on how these basic principles can be correctly applied to facilitation of drug development, rationing, patient segmentation, disease management, and pricing model development. Hailed by Professor Michael Drummond of University of York as an “excellent introduction for those new to the field”, the concepts presented in this updated volume will equip decision makers with the tools necessary to leverage resources more rationally and efficiently, thereby avoiding the need to restrict access to necessary services.
This new edition provides an excellent introduction to the rapidly evolving methods and application of pharmacoeconomics and makes an ideal reference for students, pharma industry professionals, and other health care professionals.
- Introduces the major concepts and principles of Pharmacoeconomics
- Gives updated information about pharmacoeconomic models, value-based pricing, novel modelling methodologies and international utilization of these modalities in government, the pharmaceutical industry, and health care settings
- Demonstrates the full range of ethical and moral issues, as well as overall public health and commercial concerns that are often involved in decisions entailing pharmacoeconomic issues
- Presents both theory and methodology discussions, including real-world examples, in each chapter
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