MAPS Whitepaper Details Best Practices for Field Medical Metrics

September 24, 2021

A recent Medical Affairs Professional Society (MAPS) whitepaper details best practices for field medical metrics and key performance indicators (KPIs). Knowing when and how to use qualitative and quantitative measures requires strategic advance planning.

“KPIs and metrics are useful only insomuch as they support the defined objectives of the Field Medical Plan and have alignment with the organization’s strategic goals. Thus, even before deciding what to measure and how to measure, it is important to look from the perspective of strategic planning at why something should be measured—in other words, to ensure that there is purpose behind measurement.” Read more here.

(Source: MAPS, 9/21)

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