Whitepaper – Engaging the End Prescriber: A Practical Guide to Working With Physicians

September 13, 2022

Adapting pharmaceutical marketing to the changing healthcare landscape requires understanding the perspective of physicians. However, there is often a big divide between clinicians and marketers that must be bridged in order to achieve market success. In a new whitepaper by flipMD, learn why you should include physicians in your planning and how to do it.

According to flipMD, “Discover ways to source medical expertise to learn more about treatment plans, delve into patient stories and the patient journey with the people across from them — their physician, and confirm medical accuracy before shipping your final product.”

To read more, click here.

(Source: flipMD, September 13th, 2022)

 

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