Pharma Marketing USA 2020 is where marketing, digital and commercial leaders benchmark amongst the best to forge data and digital infrastructure, enable personalization, and define re-emergence strategies to reach new standards of customer centricity.
Here is what you will learn when you attend:
- Become king of the new marketing jungle – Scale closed-loop marketing from pockets of excellence to the new normal organization-wide
- Elite teams, innovative functions – Create high-performing brand, marketing, field and data teams by forging a collaborative and digital ethos with outside-in innovation, new digital metrics and cross-functional frameworks
- Forge new insight from data – Transform your engagement strategy by combining advanced analytics with traditional, social and device generated datasets
- Authentic engagement, the currency of the new normal – Foster a new content creation mindset, personalize engagement, and balance brand vs disease strategy to deliver powerful customer engagement and experience results