CBI’s 9th annual Next Generation Pharmaceutical Samples returns as the preeminent forum to discuss best practices in physician sample programs. CBI and our partners have been providing the industry with the only event dedicated exclusively to physician sample operations for nearly a decade.
This year, we’ll be convening October 16-17 in Philadelphia. We have built another engaging and compelling agenda that brings together some of the most qualified industry professionals to speak on real life topics. As pharmaceutical marketing and the role of sampling continues to evolve, this conference provides not only the opportunity to learn about industry changes from experts, but also encourages participation and networking with your peers.
Samples are being utilized in many ways that differ from conventional uses. Biologics heighten the need for cold chain distribution, free goods programs encourage alternative uses of “samples,” and smaller patient populations all create challenges. Thus, the opportunity to attend the Next Generation Pharmaceutical Samples which aims to help the industry address many of these challenges through sessions with well-known industry experts and leading solutions providers from relevant disciplines.
It is our hope to provide you with real life scenarios and practical examples of how to address existing and growing trends within the industry and to better assist your organization in today’s dynamic environment.