Book by Andrew Briggs, Karl Claxton, and Mark Sculpher. Provides a practical guide designed to encourage the reader to apply the modelling methods, includes step by step guide on how to set up a model, enter the data, analyze the results, and take this forward for future research. In addition, […]
Pharmaceutical Marketing in the 21st Century
by Mickey Smith. […]
Pharmaceutical Marketing Strategy and Cases
By Mickey Smith […]
Providing Efficient, Cost-effective, Quality Health Solutions In The 21st Century: Engaging Cutting Edge Care Technologies
By John Robert Coleman, et. al. Published 2005, text on strategies, case studies, etc. […]
The Diffusion and Value of HealthCare Information Technology
Investigates the impact of electronic medical records. […]
Methods for the Economic Evaluation of Health Care Programmes
Drummond, O'Brien, Stoddart, and Torrance. Out of print. […]
Economic Evaluation in Health Care: Merging Theory with Practice
Edited by Drummond and McGuire. To accompany the hugely sccessful 'Methods for Economic Evaluation of Health Care Programmes 2e', this book is a thorough and rigorous discussion of the methodological principles and recent advances in the rapidly advancing field of theory and practice of economic […]
Decision Making in Health and Medicine: Integrating Evidence and Values
M. G. Myriam Hunink and Milt Weinstein. It is very readable, making a complex subject appear crystal clear and easy to understand. The exercises at the end of each chapter provide a useful check of understanding and examples of how to apply the skills.Overall, this book is a very useful addition to […]
Cost-Effectiveness in Health and Medicine
Clearly written with an excellent glossary and index. The product of over two years of deiberation by a multi-disciplinary Public Health Service appointed panel that included economists, ethicists, psychometricians, and clinicians, it explores cost-effectiveness in the context of societal […]
Merck Manuals
Online versions of the most widely used medical text. Covers human diseases, symptoms, common clinical procedures, and laboratory tests. […]
US Pharmacopoeia
Official public standards-setting authority for all prescription and over-the-counter medicines, dietary supplements, and other healthcare products manufactured and sold in the United States. […]
