USC's MS in Biopharmaceutical Marketing program is enrolling now.



Accelerated degree for working professionals

Unique hybrid distance + in-person classroom learning


·     Finish in as little as 3 semesters, without interrupting your career!

·     Prepares you for jobs in the biotechnology, pharmaceutical and healthcare industry

·     Blends mentored distance learning with limited number of weekend classroom lectures 

·     Offers real-world projects & scenario-based learning

·     Lectures by industry leaders, start building your network

·     Selected individuals may be eligible for a GRE waiver


Students come from a variety of backgrounds:

·     Current pharma industry professional, who wants more

·     Medical liaison in pharma and payers seeking product development roles

·     MBA, JD, CPA, MD or PharmD, interested in a healthcare leadership role

·     Business and economics majors interested in healthcare marketing

·     Advertising, agency, consulting personnel ready to make a change

·     ANYONE looking to make a career move into biopharmaceuticals & managed care

You learn about tomorrow’s key business issues:

·     Inner-workings and methods of pharma

·     Business intelligence and life-cycle management

·     Product launch and breakthrough marketing tactics

·     Strategies for reimbursement and competitive pricing

·     Value and market access, winning with payers

·     Marketplace penetration skills; war gaming

·     Advertising and communication critical practices


MS in Biopharmaceutical Marketing is a novel accelerated degree with an emphasis on real-world problem-solving, that prepares you for a leadership career in the healthcare industry.


"The ideal student is someone ready to transition into the fast growing and challenging biopharmaceutical industry, by building a deep understanding of the inner workings and practices of healthcare. It’s the perfect career for a healthcare professional or a business-oriented individual who’s ready to master practical marketing principles and strategies, challenge conventional business thinking, and lead the way forward!"


--Grant D. Lawless, RPh, MD, FACP
Associate Professor, Pharmaceutical and Health Economics
Program Director, MS in Biopharmaceutical Marketing and MS in Healthcare Decision Analysis

For more information:

Michelle Ton
Senior Program Administrator



USC School of Pharmacy | 1985 Zonal Avenue, Los Angeles, CA 90089