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PODCAST - How Did Pfizer roll-out the iPad? Learn from their challenges and surprises.
Listen to David Kreutter, VP Global Business Analytics and Insights at Pfizer on the iPad rollout – arguably the biggest CLM project in the industry.  He shares what they would do differently a second time round, and provides metrics and milestones, challenges and surprises. He concludes by commenting on what the future of CLM poses for the industry and how it will change the way you work with your customers. If you listen to just one analytics man this week – Listen to David.
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